Having taken over the entire Swedish group Vin & Spirit, Pernod Ricard is preparing to sell off Plymouth gin and Fris vodka in the next 6 months. The Italian Campari has already indicated its interest in acquiring them. Campari, the sixth largest wine and spirits producer in the world, has pursued rampant external growth for more than ten years, having notably acquired the whisky brands Glen Grant, Old Smuggler and Braemer in 2005 for €130 million, again from Pernod Ricard. (Source: Les Echos)